Thursday 20 January 2011

The Top 10 On-Line Trends for 2011

Join us for our annual report on the top on-line trends for the next 12 months.

Listen to the podcast here:



MP3 File

Subscribe to the podcast here.

Notes

Here are our 10 predictions:
  1. The Resurgence of Reading: There’s no doubt video has been the hot on-line medium for the past few years, but we think 2011 will see a resurgence of (gasp!) the written word.
  2. Email is Dead (NOT!): Rumours of email's death have been greatly exaggerated. Business communication is not really being conducted to any significant degree via social networks or SMS.
  3. The Power (if not the Wisdom) of Crowds: Deal-of-the-day Web sites like Groupon.com turn the disintermediation model on its head. They sit between the customer and the supplier, but in a highly value-added way.
  4. Facebook is "the" Social Network: Facebook will continue to be the dominant social network during 2011, and other networks will have to settle for catering to niche demographics. However, there is much room for innovation in social networking so the door remains open.
  5. More Out of Office Workers: More and more organisations will start embracing different Out of Office workstyles for their people - it's feasible, desirable and inevitable.
  6. Enterprise Cloud Computing: We’ll start to see more private, packaged cloud services aimed at enterprise customers.
  7. The Year of the Tablet: Kudos to Apple for breaking new ground with the iPad in 2010. The Samsung Galaxy Tab is hot on its heels, and both will face stiff competition from other manufacturers.
  8. Mobile Trends: Android will dominate; smartphones will become even smarter; and smartphones will become the default for mobile phones.
  9. Online Sales: E-commerce has been rising steadily over the last decade, but we have reached a tipping point, where on-line selling has
    gone mainstream.
  10. Politics: A Tangled Web: The Internet will increasingly become a political battlefield: governments around the world will
    attempt to censor, regulate and control the Internet; while political activists will create and use Internet tools as a platform from which to attract support for their respective causes.

25 comments:

Chris said...

RE Enterprise Cloud Computing Trend:

Amazon has just released its Elastic Beanstalk service which addresses the monitoring and control challenges mentioned in the podcast. Meanwhile, Rackspace has extended its Cloud services to European data-centres to help its European customers meet their regulatory requirements.

Chris said...

The US President's State of the Union address is set to go Web 2.0 with live streaming of the address and questions fielded via Twitter, Facebook and YouTube.

Chris said...

Amongst the highlights listed in Amazon's recently announced fourth quarter results is the following:

"Amazon.com is now selling more Kindle books than paperback books. Since the beginning of the year, for every 100 paperback books Amazon has sold, the Company has sold 115 Kindle books. Additionally, during this same time period the Company has sold three times as many Kindle books as hardcover books. This is across Amazon.com's entire U.S. book business and includes sales of books where there is no Kindle edition. Free Kindle books are excluded and if included would make the numbers even higher."

Chris said...

The Chinese government has launched a pre-emptive strike against Internet activism by blocking the search term "Egypt" from China's popular microblogging web-site Sina.

Chris said...

Android has become the top-selling operating system on mobile phones having overtaken Nokia's Symbian, according to fourth quarter global sales figures compiled by Canalys.

Chris said...

Senator Stephen Conroy has said that the Australian government doesn't have, nor does it seek to have an Internet "kill switch" of the sort the Mubarak government recently applied in Egypt.

Chris said...

Rupert Murdoch's News Corp. has launched The Daily, a daily, multimedia, on-line newspaper for the iPad. It costs 99c per week or $40 per year. Will it save journalism or is it a 20th century business model in a 21st century package?

Chris said...

MySpace Australia has closed.

Chris said...

The New York Times Best Sellers list now includes e-books.

Chris said...

A pattern seems to be emerging: the people take to the streets, the government shuts down Internet access. How will this play out in Algeria?

Chris said...

Smartphone ownership rose 60% in the US last year according to figures released by comScore. Smartphones represent 27% of mobile devices in the US - some baseline figures for us to review at the end of 2011.

Chris said...

Nokia and Microsoft have announced an alliance whereby Nokia mobile phones will run Microsoft's Windows Phone 7 operating system. What will become of the Symbian and MeeGo OSes?

Chris said...

Apple are cashing in on the resurgence of reading by launching a new service for selling magazine, newspaper (and music) subscriptions through its apps store - Apple will keep 30% of revenues.

Chris said...
This comment has been removed by a blog administrator.
Chris said...
This comment has been removed by a blog administrator.
Chris said...

Another popular uprising is met with an Internet blackout - this time in Libya.

Chris said...

At least one Egyptian thinks Facebook deserves some credit for the January 25 revolution.

Chris said...
This comment has been removed by the author.
Chris said...

The Internet Archive has teamed up with the OpenLibrary.org to provide an 80,000+ eBook collection from which members can borrow up to five eBooks for up to two weeks.

Chris said...

Science blog reports on a survey of the American Academy of Matrimonial Lawyers which found that Facebook is cited in one in five divorces in the United States.

Chris said...

On March 23, Microsoft will release its Windows Intune service - a cloud-based PC management service for businesses.

Chris said...

A pilot project has concluded with the recommendation that all staff and students at Trinity College, University of Melbourne be given iPads.

Chris said...

Hungary's new constitution is being drafted on an iPad.

Chris said...

Microsoft's global chief research and strategy officer Craig Mundie is unsure of whether tablet computers have much of a future. Instead he thinks next- generation smart phones might make tablets redundant.

Chris said...

According to the latest comScore survey, Android has overtaken Blackberry to become the most popular smart-phone OS in the US.